Introducing Meenakshi Red Kumkum. Kumkum, or Vermillion, is a sacred powder that represents Shakti. It is traditionally applied on top of Chandan, or Sandalwood paste. It is also used by married women as a 'Bindi' - a small dot between the eyebrows - representative of a woman's marital status. Kumkum is also applied to idols and pictures of deities, as 'Tilak'. This Kumkum is carefully crafted with premium ingredients. Ideal for your day to day, as well as pooja use. Buy now, from Giri UK.